Project Description


NFL Experience

Building Size:
38,000 sqft

Martinez + Johnson Architecture, Fisher Dachs Associates, 4U2C

General Contractor:
Shawmut Design and Construction

DFB Products:
Track-Tex Wall & Ceiling Panels

NFL partnered with Cirque du Soleil to set a new standard in sports and entertainment by creating the NFL Experience located in Times Square, NYC. DFB helped bring this state of the art 4D movie theatre to life by manufacturing and installing the ceiling and wall panels in the 180-seat theatre. With the main screen alone standing 40 feet wide by 18 feet high, the film projects off these panels, inviting viewers onto the fields of various NFL games. Durable and functional, our Track Tex system was fitting for this project, which required acoustical substrates and the flexibility to conform to the unique features of the space.


Fabricate a remarkable environment with fabric wall panels. Mix and match our diverse line of cost-effective systems to design the solution that’s right for you. DFB will install custom fabric wall panels to bring your vision to life.

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